Smarter Marker

Whiteboards: cool technology that hasn't advanced itself in 30 years. You write on 'em, take a picture of 'em, lose the picture, and end up crying in the shower. Now, there's an answer. It's called the Equil Smartmarker. 

For your brand new, old whiteboard.

Equil was toting around a 14-page Powerpoint that highlighted specific features of their Smartmarker, page by page. We took their deck and created a video from it to explain every main feature of the product in under 60 seconds—saving them valuable time and giving their vendors a valuable tool to use.

When just a video isn't enough.

Sometimes the need for great assets goes beyond what a traditional video shoot can provide. That's why we provide capture shoots as an alternative. A capture shoot throws away the traditional process of shooting directly to script and puts a heavy emphasis on collecting assets to develop a creative library. In doing so, these assets provide a wealth of creative assets that can be utilized to create additional videos, as well as creative assets to use for websites, presentations, PR material, etc. 

Making CAD rad.

3D assets can go a long way when telling a story. When Equil provided us their product CAD models, we were able to render and animate the Smartmarker so it could be used across a variety of digital mediums.